The Social Factory

the blog of King's CMCI PostGrad Society


Want Your Kids To Grow Up Thinking Men Are More Important Than Women? Read Them Children’s Books.

Calm Down Dear

This piece was also published on the Huffington Post

It’s amazing how much routine sexism we regularly feed our kids via their reading material. Strange as it may seem, research suggests that a female has a greater chance of securing a seat on the board of a Fortune 500 company, in Congress or in the Senate than she does of appearing as a main character in a children’s book. When they do appear, if they’re not carrying wands or broomsticks, or attempting to marry unelected future heads of state, female characters are usually sidekicks or help-mates.

Take Roger Hargreaves’ Mr Men books, childhood favourites of mine. As the series title suggests, their world is as exclusively male as a frat house or a submarine, a science fiction-style dystopia in which all the women appear to have been wiped out. Although in an environment in which each man possesses just one…

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Exclusive: Disney Says Star Wars Toys for Girls Are Coming

News just in…

TIME

Disney told TIME on Wednesday that it would add Princess Leia toys to its existing Star Wars merchandise line soon, following recent criticism from parents and bloggers about the lack of products for girls.

“The current assortment of Star Wars products at the Disney Store launched earlier this year, and is just the beginning of what is to come,” Disney spokeswoman Margita Thompson told TIME. “We’re excited to be rolling out new products in the coming months, including several items that will feature Princess Leia, one of the most iconic characters in the Star Wars galaxy.”

Thompson also pointed out that there are Princess Leia-themed costumes and toys available on Amazon.com.

Parents took to Twitter last week to protest the fact that the Disney Store contains almost no Star Wars themed gear for girls, even though it’s chock full of Jedi playthings for boys. And a new line…

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Why #WeWantLeia Is Another Proof Of Why We Need #YesAllWomen and #YesAllGirls

The latest in a long line of blogs supporting Natalie Wreyford’s campaign to persuade The Disney Store that girls like Star Wars and/or boys like female characters. So far, The Disney Store have been very dismissive, despite a growing campaign for Leia to be included in the first wave of Star Wars merchandise. If you support the cause, or just want to ask Disney to be more gender neutral in it’s toy manufacturing, you can sign the petition here: http://www.ipetitions.com/petition/hey-disney-wewantleia

Natacha Guyot

LeiaSupportsGunRights-ANH

One could think that tying a “toy issue” to a hashtag created in the aftermath of a misogynist and tragic event is far-fetched. It isn’t. All of this is linked.

#YesAllWomen and #YesAllGirls denounced how misogyny is hurtful in our culture, and is since childhood when wrong and damaging “models” and “behaviors” are learned, if not outright encouraged. A better mindset, a better culture, which encourages equality between all, must be attained, no matter how long and trying this can be.

The fact that Disney Stores don’t plan to include Leia in upcoming Star Wars products is heartbreaking and extremely disappointing. I encourage you to read the article on the Daily Dot, whether you are familiar with the topic or not. Checking the #WeWantLeia hashtag on Twitter is also extremely telling.

I previously talked about gender representation in children and youth media, and I am a firm believer in…

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